27 Fundamentals of Success at Tipperary Sales

27 Fundamentals of Success at Tipperary Sales

As a faith-based company, Tipperary Sales (La-Z-Boy Southeast) strives to be different in how we treat our clients, work with each other, and achieve highly successful results.

We recently analyzed our culture with our friends at High Performing Culture to define the practices that guide our decisions and actions.

These 27 “Fundamentals” are the foundations of a higher calling that pushes us to grow, makes us unique, and drives our success.

1) Honor Commitments

Do what you say you’re going to do, when you say you’re going to do it.

This includes being on time for all:

  • Phone calls
  • Appointments
  • Meetings
  • Promises

If a commitment can’t be fulfilled, notify others early and agree on a new deliverable or time frame to be honored.

2) Create a Great Impression

Every conversation, phone call, e-mail, letter, and even voicemail, set a tone and create an impression.

Pay atten­tion to every interaction and be sure you’re setting a tone that’s:

  • Friendly
  • Warm
  • Helpful

People should leave your presence better than when they came into it.

3) Invest in Relationships

Get to know your customers and co-workers on a more personal level.

Talk more and e-mail less.

Understand what makes others tick and what’s impor­tant to them. Strong relationships empower us to create clients for life.

4) “Bring It” Every Day

Have a pas­sion for what we do and be fully engaged. Make the most of each day by approaching every task with:

  • Energy
  • Focus
  • Purpose
  • Enthusi­asm

Work with a sense of urgency to get things done.

5) Deliver Results

While effort is important, we need and expect results.

Follow-up on everything and take re­sponsibility to ensure that tasks are completed.

Set high goals, use mea­surements to track your progress, and hold yourself accountable for achieving those results.

6) Go The Extra Mile

Be willing to do whatever it takes to accomplish the job… plus a little bit more.

Whether it is:

  • Starting early
  • Staying late
  • Doing something that’s not in your job description

It’s the extra mile that separates us from the ordinary.

7) Think Team First

It’s not about you. Don’t let your ego or personal agenda get in the way of doing what’s best for the team.

Be there for each other and be willing to step into another role or help a co-worker when that’s what’s required for success.

Help each other succeed.

8) Take Ownership

Take personal responsibility for making things hap­pen. Respond to every situation by looking for how we can do it, rather than explaining why it can’t be done.

Be resourceful and show initiative. Don’t make excuses or wait for others to solve the problem.

See issues through to their completion.

9) Be The Expert

A big part of the value we add for clients and each other is the knowledge and expertise that can help solve needs.

Be a stu­dent of our products, processes, and our industry and make yourself an expert.

Confidence comes from supe­rior knowledge built by a hunger for lifelong education.

10) Do The Right Thing, Always

Demonstrate an unwavering commitment to doing the right thing in every action you take and in every decision you make, especially when no one’s looking. 

Always tell the truth, no matter the consequences.

If you make a mistake, own up to it, apologize, and make it right.

11) Work On Yourself

Be a lifelong learner. Seek out and take advantage of every opportunity to

  • Gain more knowledge
  • Increase your skills
  • Become a greater expert

Be resourceful about learning and sharing best practices.

12) Be Positive

You have the power to choose your attitude.

Choose to be:

  • Joyful
  • Optimistic
  • Enthusiastic

Give people the benefit of the doubt. Your attitude is contagious.

Spread optimism and positive energy.

13) Follow The Process

Use the methods and processes that support our ability to perform with consisten­cy and excellence.

Strong processes are the foundation of organizational effectiveness, clear communication, and task completion.

14) Deliver Legendary Service

It’s all about the experience. With every experience, do the little things, as well as the big things that surprise people.

Make every interaction stand out for its helpfulness. Create the “WOW” factor that turns clients into raving fans for life.

This includes both internal and external customers.

15) Pay Attention To The Details

Missing just one detail can have an enormous impact on client satisfac­tion. Be a fanatic about accuracy and precision.

The goal is to get things right, not simply to get them done. Double-check your work.

Get the details right the first time.

16) Take Pride In Your Appearance

Your personal appearance makes a strong statement about your commitment to performance and the pride you take in your work.

Dress neatly and professionally. The appearance of our stores and work spaces make a similar statement about the quality of our effort.

Take responsibility to see that our work environment is clean, neat, and professional.

17) Show Meaningful Appreciation

Recognizing people doing things right is more effective than pointing out when they do things wrong.

Regularly extend meaning­ful acknowledgment and appre­ciation — in all directions across our organizational chart.

18) Make Healthy Choices

Take care of yourself at home and at work.

  • Eat well
  • Exercise
  • Get adequate sleep

Support each other in making healthy choices. The healthier you are, the more you’ll thrive personally and pro­fessionally.

19) Listen Generously

Listening is more than simply “not speaking.” Give others your undivided attention.

Be present and engaged.

Minimize the distractions and let go of the need to agree or disagree.

Suspend your judg­ment and be curious to know more, rather than jumping to conclusions. Above all, listen to understand.

20) Speak Straight

Speak honestly in a way that helps to make progress.

Say what you mean and be willing to ask questions, share ideas, or raise issues that may cause conflict when it’s necessary for team success.

Be courageous enough to say what needs to be said. Address issues directly with those who are involved or affected.

21) Treasure, Protect, And Promote Our Reputation

We’re all responsible for, and benefit from, the La-Z-Boy image and reputation.

Consider how your actions affect our collective reputation, and be a proud ambassador for the company.

22) Assume Positive Intent

Work from the assumption that people are good, fair, and honest, and that the intent behind their actions is positive.

Set aside your own judgments and preconceived notions. Give people the benefit of the doubt.

23) Avoid Surprises

Bad news is always best served up fresh.

Take ownership of mistakes and communicate problems or concerns as early as possible so that we can work together to anticipate the impact and find a solution.

24) Be Relentless About Improvement

Regularly reevaluate every aspect of your work and our pro­cesses to find ways to improve. Don’t be satisfied with the status quo.

“Because we’ve always done it that way” is not a reason.

Guard against complacency.

25) Get Clear On Expectations

Create clarity and avoid misunder­standings by discussing expectations upfront.

Set expectations for others and ask when you’re not clear on what they expect of you.

End all meetings with clarity about action items, responsibilities, and due dates.

26) Practice Blameless Problem-Solving

Demonstrate a relentless focus on solutions, rather than pointing fingers or dwelling on problems.

Identify lessons learned and use those lessons to improve ourselves and our processes.

Get smarter with every mistake. Learn from every experience.

27) Keep Things Fun

While our passion for excellence is real, remember that the world has bigger problems than the daily challenges that make up our work.

Stuff happens. Keep perspective.

Don’t take things personally or take yourself too seriously. Weave laughter into every day.

Learn More About Tipperary Sales

All 27 of these “Fundamentals” will bring a positive influence into all aspects of your life and career.

If you’re interested in starting your career at Tipperary, visit our careers page to check out our open positions.

You can learn more about Tipperary Sales dba La-Z-Boy Southeast by visiting our profiles on:

We’d also be happy to answer your questions in person at any of our locations in NC, SC, and GA.

La-Z-Boy Interior Design Service