Military and First Responder Exclusive Discount
La-Z-Boy Southeast is proud to offer a 5% discount to active-duty military, veterans, reservists, and first responders as a small way of honoring the people who protect and serve our communities every day. This program is available year-round at all eight of our locations across North Carolina, South Carolina, and Georgia.
Who Qualifies
The military and first responder appreciation discount is available to active-duty service members across all branches. This includes veterans with an honorable discharge, National Guard and Reserve members, law enforcement officers, firefighters, EMTs and paramedics, and 911 dispatchers. Household members shopping on behalf of a qualifying individual are welcome to take advantage of the discount as well.
How it works
There is nothing complicated about it. Simply let your La-Z-Boy design consultant know when you visit one of our showrooms, and bring along a valid form of identification. A military ID, VA health card, DD-214, or department-issued badge or credential all work. The 5% discount applies to your furniture purchase and can be used alongside our standard financing options. Please note that this appreciation discount is offered as a standalone benefit and cannot be combined with other promotions or offers. It is available year-round so there is never any pressure to time your visit around a sale.
Why we do this
La-Z-Boy Southeast is a family-owned business. Our eight showrooms are woven into the same communities where military families are stationed, where firefighters answer calls, and where first responders show up on the worst days so the rest of us don’t have to. This discount is not a marketing promotion. It is a standing offer rooted in genuine respect for the people who make our neighborhoods safer and stronger.
Visit us
You can find your nearest La-Z-Boy Southeast location on our store locator page. If you have any questions about the program, our design consultants are happy to help. Just give your local showroom a call or stop by anytime. You can also make an appointment with one of our degreed interior designers!